by Jennifer Mendez | Nov 12, 2018 | Blog, Business, Game Design, Game Development
Remember all the bad press Star Wars Battlefront II generated? Their parade got rained on for one simple reason: the studio lacked the respect to take on such a big name project. Here’s what I mean. Cleary their objective was to change things from the first...
by Jennifer Mendez | Sep 17, 2018 | Blog, Business, Marketing
No developer wants to think about this kind of scenario, but . . . What do you do when no one buys your game? This isn’t something commonly addressed, despite the fact that it happens all the time. Games get released and lost on digital platforms, hit the sales...
by Jennifer Mendez | Sep 10, 2018 | Blog, Game Development
Thinking of porting to console, but not sure if it’s worth it? Welcome to the club! This is something that every developer, indie or AAA, has to deal with at some point. There are projects where the platform just makes sense, such as mobile games that are...
by Jennifer Mendez | Aug 13, 2018 | Blog, Business
Being an entrepreneur means a careful balancing act of many things. Marketing and advertising, product manufacturing (actual game development), and even personal finance just for starters. The thing is, everything must be carefully kept up when you’re an...
by Jennifer Mendez | Jul 2, 2018 | Blog, Business, Marketing
Scenario: your game is done, and it’s been launched and marketed. It’s available for purchase on platforms like Steam and itch.io—maybe even console if you’re a lucky indie development studio. And yet . . . The game isn’t selling. What’s...
