Raghav Mathur

Founder, Black Shell Media

Headshot of Raghav

Raghav Mathur (he/him) is an eCommerce expert, startup founder, growth marketer, esports evangelist, and author. Raghav has 7+ years experience combining a big-picture strategic mindset with experience leading tactical initiatives for startups and Fortune 500 companies alike.

Raghav is a UC Berkeley alum (Go Bears!) currently working as the Manager of Marketplace Business Development and Account Management at Michaels, building their third-party marketplace. Prior to Michaels, Raghav worked at Walmart eCommerce in both category management and Marketplace growth. In February 2021, Raghav sold Black Shell Media, a video game marketing and publishing startup he founded in 2014.

Raghav has published two ebooks on video game marketing, and has been invited to speak at industry events regarding his work in both video game marketing and LGBTQ+ advocacy.

Raghav grew up around the world (US, Switzerland, Malaysia) and speaks English, Hindi, French and German.

Connect with Raghav on Twitter: @Xinasha.

Press

“Ridge Graduate Turns Gaming Into Successful Company”

April 2017

Basking Ridge Patch

Alexis Tarrazi, Link to article

“Plug In Digital acquires Black Shell’s catalogue”

February 2021

GamesIndustry.biz

Marie Dealessandri, Link to article

“Ridge High Alumnus’s Gaming Company Gets Big Break, Finds Buyer”

February 2021

Basking Ridge Patch

Josh Bakan, Link to article