by Raghav Mathur | Jan 2, 2018 | Blog, Marketing
Reaching out to content creators is all about personalizing your approach. You can’t try to connect with every journalist or YouTuber in the same way. Some YouTubers are super colloquial and talk very casually to their fans, and some journalists take a very...
by Jennifer Mendez | May 7, 2017 | Blog, Marketing
It’s astonishing how many game developers have no idea when to send Steam Keys out. Some send them before the game is launched, while others wait until a few months after. And truth is, both approaches are wrong. The thing about Steam keys is that they work, but...
by Black Shell Media | Jun 22, 2015 | Blog
YouTube is one of the best ways to promote a game nowadays, because it’s a free platform and anyone can upload or access it at any given time. If harnessed properly, this can be a goldmine for any game designer, as it can bring in a lot of traffic and astounding...