by Jennifer Mendez | Dec 18, 2017 | Blog, Business, Game Development, Marketing
What I’ve found in my time working with indie game communities is that very few game developers are in the loop in terms of what community engagement really entails. To most, it simply means posting when there’s an update or occasionally asking for player feedback...
by Rocky Kev | Aug 31, 2016 | Blog, Marketing
This 13-second animation received comments like: “Holy s***. Guess who’s trying this later tonight? Don’t actually guess. I am” “So I get my 3 kids all summer for visitation . . . Should this be a game I get us to play with each other;...
by Rocky Kev | Aug 22, 2016 | Business, Marketing
The fastest way to grow your fanbase is to get in front of someone else’s audience. Getting featured on Polygon, a decent review on TouchArcade, or even a mention by GiantBomb can have people flock to your game. Getting the press to pay attention to you is getting...
by Raghav Mathur | Sep 6, 2015 | Blog, Marketing
I had $200 sitting around and I figured, “What the heck, let’s see if paid ads are as good as they seem.” So I hopped on to Twitter’s ad backend (which is amazingly user-friendly, by the way!) and set up some Tweets. I created four Tweets for...
