by Jennifer Mendez | Sep 3, 2018 | Blog, Business
Search Engine Optimization (SEO) is vital to every single business out there, large or small: Solo developers need it just as much as any large 300+ employee business. The thing is, SEO makes it possible for you to show up in more searches online. Anytime someone...
by Jennifer Mendez | Jul 23, 2018 | Blog, Business, Marketing
Remember when blogging was a hobby? It was some random teenager on Tumblr just reposting their favorite celebrities and quotes. Any blog with its own domain was relatively unfollowed and unread. Well, both digital advancements (the rise of the digital age, the...
by Rocky Kev | Oct 15, 2016 | Business, Marketing
Seeing numbers like Pokemon Go’s 100 million downloads can make you feel like you can easily get a slice of that userbase pie. Even tapping into just 0.1% can still lead to a success. Unfortunately, successful launches are outliers, and the average game on Steam...
by Raghav Mathur | Jan 2, 2016 | Blog, Business, Marketing
The product is so good, it’ll sell itself. That’s “organic growth.” Reality check: Your product––be it a game, an app or a book––is not a human with strategic thinking capabilities and data by their side. Your product is not backed by years of...
by Raghav Mathur | Sep 6, 2015 | Blog, Marketing
I had $200 sitting around and I figured, “What the heck, let’s see if paid ads are as good as they seem.” So I hopped on to Twitter’s ad backend (which is amazingly user-friendly, by the way!) and set up some Tweets. I created four Tweets for...
