by Jennifer Mendez | Jun 21, 2017 | Blog, Game Development, Marketing
When someone has something negative to say about you, how do you react? Do you get upset and argue, or do you ignore them? How about keeping your head down and letting them have a field day? If you’ve been put in this position as a developer, you should know...
by Rocky Kev | Nov 3, 2016 | Marketing
The most quoted advice for PR newbies is to make sure you are pitching your idea to the right journalist. When you fail to identify the right person, this happens: Devin Banerjee writes for Bloomberg Business, and not . . . Bloomburgers. Failure to recognize a...
by Rocky Kev | Aug 22, 2016 | Business, Marketing
The fastest way to grow your fanbase is to get in front of someone else’s audience. Getting featured on Polygon, a decent review on TouchArcade, or even a mention by GiantBomb can have people flock to your game. Getting the press to pay attention to you is getting...
by Dan Hartnack | Apr 28, 2016 | Blog, Business, Marketing
So your game is coming along nicely and you are just about ready to start showing it off to the world, but where do you start? You know all ins and outs of development and you are an expert in coding but in the end that doesn’t really mean a whole lot if no one...