by Alex Cicala | Oct 19, 2017 | Blog, Business, Marketing
Playerunknown’s Battlegrounds is an early access battle royale game that pits one player against 99 other people on one map. Being an early access title can be a deterrent for many players, but this hasn’t stopped it from becoming one of the fastest growing...
by Rocky Kev | Feb 17, 2017 | Blog, Business, Marketing
The best salespeople are well versed in the art of buyer psychology. With some tried-and-true tactics, they can convince you to buy a new car when you only wanted an oil change—and that’s necessarily a good thing! Scott Adams, serial entrepreneur and the creator...
by Black Shell Media | Dec 23, 2016 | Blog, Game Design, Game Development
Playtesting is one of the most important things to do in order to bring a game to market. After all, feedback is the lifeblood of a project. Unfortunately, the people that you want playtesting your game the most—normal, everyday players—don’t necessarily know how to...
by Dorian Karahalios | Dec 11, 2016 | Marketing
What is the game of love but merely an attempt to market oneself to a target audience? After all, you’re trying to emphasize your best qualities and downplay your weaknesses—or at least hide them until they become endearing rather than deal breakers. Whether you’re...
by Black Shell Media | Nov 14, 2016 | Blog, Game Design, Game Development
Below is an excerpted collection of game development tips from Daniel Doan, Co-Founder of Black Shell Media. Enjoy! How to Properly Capture Your Players’ Attentions In order to captivate your players, you’ll need a fantastic on-boarding experience . . ....
