by Raghav Mathur | Feb 12, 2018 | Blog, Business
Last week I had a bad cold. I was coughing, sneezing and trying to stop my head from exploding. To try and alleviate my suffering, I was ingesting every cold medicine I could find. While I was lying in bed, I thought that my problems were: 1. A stuffy nose 2. A...
by Raghav Mathur | Oct 7, 2017 | Blog, Game Design, Game Development, Marketing
Getting players to share your content can be a very tricky task. The bulk of it requires creativity, the ability to create content that is attention grabbing and interesting enough to share and make it go viral. Viral marketing can take a lot of time, effort, luck,...
by Raghav Mathur | Sep 23, 2017 | Blog, Business, Game Development, Marketing
Once you’ve created your marketing strategy (make sure you have a marketing plan in place before optimizing your workflow!), you should have a clearer picture of the amount of work you have ahead of you. From here, you have two options: Hire someone to handle...
by Black Shell Media | Jul 11, 2017 | Blog, Business, Game Development, Guest Post, Marketing
This is a guest post from Justin Fischer of Breaking the Wheel. Check out his site and follow him on Twitter for more awesome content. Decision making under uncertain conditions is a routine task for any company. But its ubiquity does not make it any easier. And, too...
by Raghav Mathur | Jan 22, 2017 | Blog, Business
The above image is a rarity. I meet my team face-to-face maybe four times a year, tops. For the past few years during my time at Black Shell Media, we’ve worked only as a remote team. No physical offices, no shared working spaces, nothing. Just good old Skype...