by Jennifer Mendez | Jul 2, 2018 | Blog, Business, Marketing
Scenario: your game is done, and it’s been launched and marketed. It’s available for purchase on platforms like Steam and itch.io—maybe even console if you’re a lucky indie development studio. And yet . . . The game isn’t selling. What’s...
by Jennifer Mendez | Jul 15, 2016 | Blog, Game Development, Marketing
Here’s the understatement of the year: being a game developer isn’t for the faint of heart. You have to work hard to learn everything, and the learning process never actually stops. Landing work is even more difficult, and it’s impossible to make a...
by Dan Hartnack | Feb 3, 2016 | Blog, Marketing
As a games reviewer I receive literally hundreds of press releases from many different studios a week asking for me to cover their games. As much as I would love to cover each and every game that is presented to me there just isn’t enough time and the reality...
