by Jennifer Mendez | Aug 5, 2017 | Blog, Marketing
The fastest way to grow your fanbase is to get in front of someone else’s audience. Getting featured on Polygon, a decent review on TouchArcade, or even a mention by GiantBomb can have people flock to your game. Getting the press to pay attention to you is getting...
by Jennifer Mendez | Jun 12, 2017 | Blog, Marketing
If you want your game to get covered by journalists, bloggers, and influencers, having a solid and effective press kit is absolutely necessary. Whether it’s AAA titles like Prey or indie titles like Nuclear Throne, games that want to stir up a lot of attention from...
by Rocky Kev | Nov 5, 2016 | Business, Marketing
There is a distinct “news beat” that game companies follow for their launch, and once you notice these beats, you’ll see it everywhere. By following each news beat, companies know what to share with journalists to get the maximum amount of eyeballs come launch....
