by Jennifer Mendez | Jul 11, 2017 | Blog, Game Design
First thing’s first, this list is strictly all about MMORPGs. The reason for this is that there is just too much controversy over what the term MMO entails. Yes, MMOs are massively multiplayer, and yes, they are played online. They come in several forms,...
by Jennifer Mendez | Apr 20, 2017 | Blog, Game Design, Game Development
Ever heard of the phrase, “Player retention is the key to success”? When developers focus on engagement and acquiring players organically through word of mouth, social and online discovery, as well as digital store outreach, they’re starting down the...
by Jennifer Mendez | Apr 13, 2017 | Blog, Business, Marketing
Consider the following scenario: you’re working on a game, and it’s going to take a while. You’ve already launched a game, and it sold very well. Now that technology has been improving and coming up with all sorts of crazy things you could do, would...
by Jennifer Mendez | Jan 1, 2017 | Blog
What do Kratos, Duke Nukem, and the entire cast of Gears of War have in common? Over-the-top masculine themes, for starters. They absolutely love killing things, moving around weirdly (they must be getting stuck on their huge muscles), and making things go boom. But...
by Dan Hartnack | Apr 19, 2016 | Blog, Game Design, Game Development, Interview
This past week I had the pleasure of interviewing Matt Kazan who is an artist at Ubisoft Toronto as well as the creative director for the game No More Room In Hell, a free to play zombie shooter available on Steam. Matt shares some insight on what it takes to work in...