by Jennifer Mendez | Jun 5, 2017 | Blog, Marketing
In a day and age where new titles hit the market on a daily basis, being able to stand out from the crowd is super important. In 2016, 4,207 games launched on Steam. Steam doesn’t let you launch games on weekends, so that’s approximately 16 games per day. How do you...
by Jennifer Mendez | Jun 2, 2017 | Blog, Marketing
Founded in September of 1889 by Fusajiro Yamauchi, Nintendo didn’t always make video games. They began, of all things, producing handmade playing cards in Japan. Over the years, they’d tried it all from providing cab services to managing love hotels. With...
by Raghav Mathur | Jan 4, 2016 | Blog, Marketing
Hashtags are a very powerful tool in the age of viral media. You can turn average consumers into your biggest fans and engage with your audience in new ways. On sites like Twitter, where the Trending section highlights top hashtags, having an effective hashtag for...
by Raghav Mathur | Sep 6, 2015 | Blog, Marketing
I had $200 sitting around and I figured, “What the heck, let’s see if paid ads are as good as they seem.” So I hopped on to Twitter’s ad backend (which is amazingly user-friendly, by the way!) and set up some Tweets. I created four Tweets for...
