by Jennifer Mendez | Apr 9, 2018 | Blog, Game Design
Game design is one of those things that gets highly debated all the time, by both game developers and players. Everyone has theories on why something works, why something else doesn’t, and what you should do. With that in mind, clearly, it’s safe to assume...
by Jennifer Mendez | Apr 2, 2018 | Blog, Marketing
First thing’s first, if you’re a regular reader, you know I specialize at content marketing. And I find there’s a lot of confusion about what that entails. Obviously I handle a lot of gaming related projects, because of the industry, but what exactly...
by Jennifer Mendez | Apr 20, 2017 | Blog, Game Design, Game Development
Ever heard of the phrase, “Player retention is the key to success”? When developers focus on engagement and acquiring players organically through word of mouth, social and online discovery, as well as digital store outreach, they’re starting down the...
