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Other Than Steam: 7 Game Distribution Alternatives

by Jennifer Mendez | Jun 26, 2017 | Blog, Game Development

According to a SuperData study conducted in February 2016, digital games are worth $6.2 billion a month. That’s a 10% jump compared to the previous year. It’s no wonder studios like Electronic Arts are expected to be “100% digital” in the “near future.” Digital games...
Why Good Marketing Doesn’t Always Equal Good Sales

Why Good Marketing Doesn’t Always Equal Good Sales

by Jennifer Mendez | May 24, 2017 | Blog, Marketing

What is good marketing? The Business Dictionary calls it “the management process through which goods and services move from concept to the customer.” Meanwhile, Investopedia describes it as “activities of a company associated with buying and selling...

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