by Jennifer Mendez | Dec 18, 2017 | Blog, Business, Game Development, Marketing
What I’ve found in my time working with indie game communities is that very few game developers are in the loop in terms of what community engagement really entails. To most, it simply means posting when there’s an update or occasionally asking for player feedback...
by Jennifer Mendez | Oct 5, 2017 | Blog, Business, Game Development
Building a game community involves plenty of work. You have to establish moderators, secure and reliable servers, as well as plenty of rewards for players who are highly active. There’s a lot of trial and error involved, but what if we told you there are two...
by Jennifer Mendez | Aug 3, 2017 | Blog
With the ever-increasing numbers of people playing games, there is an increasing number of players who want to start a discussion in relation to those games, and open discussion forums and social platforms make that easier than ever. In a public forum, you have the...
by Jennifer Mendez | May 24, 2017 | Blog, Marketing
What is good marketing? The Business Dictionary calls it “the management process through which goods and services move from concept to the customer.” Meanwhile, Investopedia describes it as “activities of a company associated with buying and selling...
