by Jennifer Mendez | Apr 2, 2018 | Blog, Marketing
First thing’s first, if you’re a regular reader, you know I specialize at content marketing. And I find there’s a lot of confusion about what that entails. Obviously I handle a lot of gaming related projects, because of the industry, but what exactly...
by Jennifer Mendez | Mar 26, 2018 | Blog, Game Design, Writing
How many of you aspiring game developers hate creating characters, either playable or not? I myself was guilty of jotting down only two to three bullet points for a character’s blurb. My problem is that every time I revisited that character’s blurb, I changed,...
by Jennifer Mendez | Aug 2, 2017 | Blog, Game Development
Staying sharp and being productive are two common complaints for everyone, but more so for the lazy developer. Most have day jobs, get home tired, and still need to make dinner, clean up a bit, and make time for the family before finally curling up on the couch to...
by Jennifer Mendez | Jul 28, 2017 | Blog, Business
Did you know that Steam handles 60,000 refund requests per day? That’s a whopping 10,000 more daily refunds than they handled back in May 2017. Some days, the spike goes up to 100,000 or more, but 9-12% might not be addressed immediately. And despite this, the digital...
by Jennifer Mendez | Jul 23, 2017 | Blog, Business, Game Development
The thing about game development that isn’t mentioned as often as it should be is that many developers, especially in the indie sector, are highly skilled… at development. They know how to add God Rays in a game, how to use Unity and Unreal Engine, and even how to...
