by Rocky Kev | Aug 31, 2016 | Blog, Marketing
This 13-second animation received comments like: “Holy s***. Guess who’s trying this later tonight? Don’t actually guess. I am” “So I get my 3 kids all summer for visitation . . . Should this be a game I get us to play with each other;...
by Rocky Kev | Aug 2, 2016 | Blog, Marketing
When news was reporting on the dangers of Pokemon Go, one Reddit user took that opportunity to promote his safety App, getting heaps of attention and downloads in the process. When Pokemon Go launched on July 6th, it took the mantle of the fastest downloaded app of...
by Katie Conigliaro | Jul 26, 2016 | Blog, Marketing
I’m going to put this bluntly. If you aren’t using YouTube to market your game, you’re doing it wrong. YouTube is currently the best marketing tool in an indie developer’s toolbox. Think I’m exaggerating? Strap in and keep reading,...
by Jennifer Mendez | Jul 14, 2016 | Blog, Game Development, Marketing
Twitter. A simple concept of uniting businesses, bloggers, writers, game developers, artists and more has proven fruitful. Why is that? Because it’s a fantastic method of finding common ground. It makes it easy to find others much like you, interested in what...
by Raquel Hayner | May 6, 2016 | Blog, Business, Marketing
The word ‘niche’ tends to have a negative connotation in the indie game world. Niche marketing calls for going after a very small segment within the indie game market. Now, to the average developer this idea seems to go against instinct. You’ve spent money, sweat,...
