by Jennifer Mendez | May 15, 2016 | Blog, Game Design, Game Development
In the beginning stages of development, you may find this question rattling around in your mind – is your game concept better executed as open world, or more linear? By now, you probably know that some games lend themselves well to both forms, while others...
by Dan Hartnack | May 9, 2016 | Game Development, Marketing
Getting your game through Steam’s Greenlight system is a difficult task. It is something that you need to build a community around and you need to invest your time into marketing to make it work. Relying solely on your Greenlight page to just get votes by itself...
by Raquel Hayner | May 6, 2016 | Blog, Business, Marketing
The word ‘niche’ tends to have a negative connotation in the indie game world. Niche marketing calls for going after a very small segment within the indie game market. Now, to the average developer this idea seems to go against instinct. You’ve spent money, sweat,...
by Jennifer Mendez | May 4, 2016 | Blog, Business, Game Development
Overview Lately, it seems like we as an industry have forgotten what it means to have deadlines. When we get deadlines we cram everything we need to do in before that set date. But what happens when we take on too much? Dark Souls 3 clearly had this issue, failing to...
by Thomas Ponce de Leon | May 3, 2016 | Game Development, Interview, Marketing
Hive Mind Studios, creators of the recently Greenlit Trap House, reached out to Black Shell Media a while back for marketing assistance. As a game design consultant, I got to take a first hand look at their game and decided to ask them some questions to share with the...